User blog comment:BIONICLEToa/Just a extremely crazy idea.../@comment-1755931-20150226123807/@comment-5795364-20150226143757

And as a friend told me, when Jeph Loeb came, he destroyed Ultimate Thor who was amazing, and turned him into something horrible.

One of the stuff he did was making Hela seduce Thor. Yes, Thor, her "father"'s brother(adopted, but still).